How Important Are Cover Letters When Applying to a Job

Is it surprising to hear that over 60% of applicants don’t include a cover letter in their applications when a job post specifically requires it? This should emphasize the need of you having a cover letter the next time you apply for one.

Cutting right to it, cover letters are a gateway into your job application. Cover letters tell a story while the resume is usually just an outline. Both have their own importance, but a cover letter is a prelude for the hiring manager. It lets them know what is coming up and what they should be prepared for.

Preparation for anything in advance, always has a better outcome. That rule applies to even getting your job application considered more seriously. It’s the small things that matter in a job application and a cover letter could make strides for you in front of a potential employer.

There are so many different ways a cover letter may be considered important. We’ll cover the bigger realities on how important are cover letters and how they make a difference when applying to any job.

Cover Letters Allow for More Concise Resumes

It’s hard to imagine formatting your entire resume to fit on just one page. Guess what? This is where a cover letter can help.

Those things which you’re dying to tell about in your resume, but don’t have space for. Put them in your cover letter. Especially if those aspects really highlight major achievements and cannot be described in just a line or two.

Cover letters are usually limited and should be to just one page. That means you have an entire extra page along with your resume.

They Show You’re Serious and Can Follow Instructions

Not attaching a cover letter to a job application, especially after the employer has specifically asked for one in the posting, shows a non-serious attitude. Do you think the employer may just forget about the cover letter altogether when they pick up your resume? Probably not.

Don’t give off a bad impression even before the employer has gone through your resume. Attach a brief, descriptive and impressionable cover letter and it is most likely that the hiring manager will shift to the resume in a much better mood.

What Should You Have on a Cover Letter?

Search for a cover letter template online and you will come up with several generic examples. Don’t make the mistake of using those to apply for a job, especially one you’re really looking forward to.

A cover letter isn’t rocket science and it doesn’t need to be. Which is why you need to put in that effort to tailor make it to tell your story with integration of why the employer would value having  you on board.

Here are some simple tips to knowing how to put together a good first impression cover letter:

  • Research the employer and use that information to outline your story in accordance with key company values
  • Engage the employer by using the keywords in the job application on your cover letter to let them know you are the person for the job and also pass through any recruiting software
  • Brief mission statement of yourself which describes why you are applying for this specific position and how you see yourself culturally adaptable to that company
  • How you see yourself grow into this role and your willingness to prove your worth against competing applicants

Make sure you end your cover letter on a high note. Remember, this is the initial sort of conversation which you will have with that employer. Work on convincing them to consider you as the best possible candidate.

A cover letter may not be the thing which gets you the job. But it certainly will play a major role in getting you through that door and called in for the first interview.